I generally don't see the appeal here. I mean I am no wine/prosecco connoisseur but if I saw someone in a bar drinking this out of a champagne flute I would presume they were cheapskates trying to make blue WKD look classy. 

This is where the need to be quirky and different has gone terribly terribly wrong. No I don't want to pay £45 to £300 on something that looks like something you see 16 year olds drinking in a field because they can't afford the good stuff!