Ultimately the people you work with or sell to are going to have to meet and deal with the real you.
So start out on the right foot and be yourself.
Research suggests that trying to be something you are not is actually quite stressful and will make you perform worse.
Authenticity is important. It is valued by others and Will make you feel better.
The research proves that being yourself will give you more chance of building your network or getting the job.
One common strategy for getting off on the right foot when networking is to try to learn the other person’s expectations and interests and then tailor the conversation to them. Ovul Sezer and Alison Wood Brooks of Harvard Business School, Laura Huang of the Wharton School, and I conducted research to test whether this approach works. We found it doesn’t.